Mumbai-based wealth management startup CREST has officially exited stealth mode after securing $3.1 million (approximately ₹29.3 crore) in pre-seed funding. The round was led by Atrium Ventures, BEENEXT, DeVC, Sparrow, Shastra VC, Warmup Ventures, and 91ventures, with over 40 angel investors also participating, including founders from SlideShare, GoKwik, and Bombay Shaving Company.
CREST was founded in 2025 by Zuhaib Khan, former VP at LEAP India, and Girish Singhi, who previously served as co-chief investment officer at Welspun One. The startup offers a “fractional family office” service targeting India’s top 0.01%—primarily founders, business owners, and value creators in Asia. It operates as an invite and referral-only advisory platform, providing CIO, CFO, and COO functionalities for high-net-worth individuals and family businesses.
The fresh capital will help CREST strengthen its technology platform, expand its investment and family office teams, enhance regulatory compliance, and build asset management offerings across Indian and global public markets plus real estate. The company has initially launched with asset allocation services and handles tax structuring, succession planning, estate planning, and next-generation readiness.
CREST enters a growing market. According to the UBS Global Wealth Report, India has over 900,000 millionaires, expected to nearly double by 2030, with $2.4 trillion in new financial wealth creation. Domestic family offices have already backed more than 230 Indian startups, with Mumbai leading as the most active hub.
FAQs [Frequently Asked Questions]
1. What is CREST’s main service?
CREST provides fractional family office and wealth management services, helping high-net-worth individuals manage investments, asset allocation, succession planning, and estate planning in one place.
2. How much funding did CREST raise?
CREST raised $3.1 million (₹29.3 crore) in pre-seed funding led by multiple venture capital firms and over 40 angel investors.
3. Who are CREST’s target clients?
CREST targets India’s top 0.01%, working exclusively with founders, business owners, and value creators of Asia through an invite-only advisory platform.